Smart Mobility and the Collision Repair Industry
2020 is the number thrown around for the rise of electric and autonomous vehicles and it’s no secret that the increasingly amount of technology invested in the motor trades will result in much improved driving and better travel options. This trend will likely see consumers move away from a traditional car ownership model but how will this affect the collision repair industry?
iMove Managing Director, Ian Christensen, at the Australian Collision Repair Annual Symposium proposes that rapid changes in mobility will lead to significant challenges for the traditional repair shop owner, but that these challenges could also generate some interesting opportunities in related services.
Although unclear whether opportunities will happen through upskilling the existing workforce, a change, or the introduction of a business model where the more complex tasks are done by an external provider, new technologies will undoubtedly need to be maintained and repaired.
So what are the potential opportunities?
In a world where there is potentially a smaller market for collision repair, becoming such a specialist provider of a new core service could be an opportunity for the savvy shop owner. Other such opportunities could be in the provision of services generated by the switch to fleets, thinks Mr. Christensen.
As cars become more automated and technology allows for easy sharing of vehicles, there will be larger fleets of cars with higher rates of use. These will require:
- continual monitoring to check the state of the vehicle; and
- the ability to rectify any issues at very short notice – particularly the interior
This could range from a standard or specialist clean, to the replacement of interior material or parts. There may also be a market in allowing for the personalisation of such vehicles to suit the individual for a defined period of time.
So how ready is Australia? Mr Christensen suggests that Australia is not far behind the top tier of countries in mobility thinking (US, some European countries, Japan). However in short, the change is happening whether Australia is ready or not. Fortunately, there are many entities and industries in Australia taking steps to make sure that we benefit from the evolution. The collision repair industry, suggests Mr Christensen, should ensure that it does the same.
Source: Smart Mobility and the Collision Repair Industry – www.getindustry.com.au
20 Aug 2018